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Digital Signage

Viewrinal, an idea that keeps going…

2 May 2012

Back in 2001 Captive View (a Digital View joint venture) launched a washroom media product called the Viewrinal, an LCD display built into a urinal. The Viewrinal was successfully installed in a number of venues, … [more]

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Content

LCD Displays As Art

22 February 2012

Daniel Howe and Bill Seaman have put together a very impressive installation comprising 16 LCD panels in the Hong Kong City University, Run Run Shaw Creative Media Centre. This is on exhibit now until the … [more]

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Digital Signage

Car Color Selector – customer engagement demo

29 June 2011

As I write this our UK office are exhibiting at the In-Store show in London showing a comprehensive selection of display solutions for retail marketing together with numerous interactive options. One of our exhibits in … [more]

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Digital Signage

Digital Signage Off The Shelf

16 February 2011

In retail environments consumers are surrounded by all kinds of promotional materials and mediums, competing for their attention. There are many different points of engagement, but in this post I want to focus on shelf … [more]

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Digital Signage

Digital Signs & The Psychology Of The Poster

29 October 2010

Attending The Screen breakfast briefing in London this morning raised an interesting point that probably gets overlooked about general perceptions of signage. Ever wondered about the factors that lead viewers to give their attention to … [more]

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Digital Signage

Viability for digital screens in vending machines

12 October 2010

Time was, using digital displays in vending machines was a tricky business. Screens were heavy and expensive to employ. As technology moves on and standards improve it is becoming easier to integrate screens with anything. … [more]

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Content
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Digital Signage
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Digital Signage
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Digital Signage

Write Your Own Content Management System

28 September 2010

Digital View media players are designed so companies can write their own server or PC based content management systems. A number of companies have taken advantage of this to create a proprietary system exactly matching … [more]

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Content

Very Easy Content Authoring – Xtranormal

24 September 2010

Just to be clear, I am not recommending the following as a solution for digital signage content – however I do think it strongly hints at things to come… Xtranormal.com is a web based service … [more]

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Content

Using Keynote To Make Video For Real-Estate

23 September 2010

I have often heard people dismiss the use of presentation software for digital signage content but Apple’s Keynote looks entirely suitable for some applications. For a start it is very easy to use for text, … [more]

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Content

Is it really interactive?

22 September 2010

Digital screens and interactive digital posters can still present the public at large with a challenge when it comes to using them. It can be tempting to think that ‘If you build it, they will … [more]

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