Digital View and Digi-Key Announce Global Distribution Agreement

Morgan Hill, CA (27 April 2006) Digital View, a leading supplier of advanced connectivity solutions for the flat panel display market, and Digi-Key Corporation today announced the signing of a global distribution agreement. Digi-Key currently ships product to more than 130 countries around the globe.

Digital View products carried by Digi-Key include a range of its LCD controller boards, LVDS cables and transmitter boards, inverter power cables, and LCD Solution Kits. Digital View controllers are preloaded with a wide range of panel timings for major manufacturers for fast, easy, off-the-shelf connection. Digital View's featured products will be available for purchase directly from Digi-Key through its print and online catalogs.

Underpinned by strong internal development engineering, over 10 years of LCD technology experience and sales operations spanning the globe, Digital View flat panel controllers provide connectivity solutions to high performance digital display applications with multi-panel support, high reliability and multiple inputs. Applications include avionics, industrial, medical, transportation, broadcasting, marine, digital signage and many others.

This new distribution agreement will allow both Digital View and Digi-Key to fulfill both the design and production quantity needs of its far-reaching and diverse customer base.

"We are delighted to be on board with Digi-Key," said Dusty Perryman, director of sales and marketing at Digital View's display electronics division in Morgan Hill, CA. "This will provide our customers around the world with ready access to a broad range of our standard display connectivity products from one of the most trusted distributors in the electronics industry."

"The addition of this cutting-edge company to our line card attests to Digi-Key's commitment to offer its customers the industry's newest and most creative products," said Mark Larson, Digi-Key's president and COO. "We are certain that Digital View's connectivity solutions will be of great interest to Digi-Key customers around the globe."

About Digi-Key Corporation

One of the world's fastest growing distributors of electronic components, Digi-Key has earned its reputation as an industry leader through its total commitment to service and performance. As a full-service provider of both prototype/design and production quantities of electronic components, Digi-Key has been ranked #1 for Overall Performance for 14 consecutive years from among the nation's more than 200 distributors (EE Times Distribution Study/ Sept. 2005). Offering more than 600,000 parts from over 320 quality name-brand manufacturers Digi-Key's commitment to inventory is unparalleled. Access to the company's broad product offering is available 24-hours-a-day, seven-days-a-week at Digi-Key's top-rated Web site at www.digikey.com.

Digital View

Established in 1995, Digital View Group www.digitalview.com is one of the world's foremost suppliers of advanced connectivity solutions for the flat panel digital display market, and a world leader in the implementation of out-of-home advertising and digital signage networks. The company develops display electronics products and services used in mission-critical applications, with expertise in delivering digital media networks in retail and other commercial environments. Current brands and retailers using Digital View solutions include Toys 'r Us, P&G, Nine West, Hasbro, Viacom, Circuit City, Kraft, Starbucks, Swatch Group, L'Oreal, Nokia, TAG Heuer, Bose and Tempur-Pedic. Based in London, Digital View also has offices in Hong Kong, Toronto, Chicago, New York and Morgan Hill, Calif.

For more information

Editorial Contact for Digital View
Charles L Birkhead
President
Macrovision, Inc.
(215) 348-1010
charles@macrovis.com

Editorial Contact for Digi-Key
Steven G. Tsukichi
V/P Marketing
Digi-Key Corporation
(800) 338-4105, Ext 1001
steve.tsukichi@digikey.com